Advertisement- Louis Vuitton Essay Example | Topics and Well Written Essays - 1000 words

Advertisement- Louis Vuitton - Essay Example The need for that commodity might not even exist but the advertisements have the power to make products seem very important and thus influence the consumers to purchase it. Nowadays, advertising accumulates a great portion of the expenses of any company since expensive and extensive campaigns are carried out. Alongside the benefits of advertising, it has taken a different toll and has started causing a negative impact on the lifestyle of individuals. Advertising has created the want for attention among individuals and has promoted materialism to a great extent. 2. Impacts of Advertising Advertising has integrated deeply in the business field and no company feels positively about its survival without it. Advertising has become a major source of revenue for companies as they have transformed their products into nothing less than sacred possessions and status symbols. A Louis Vuitton advertisement has been chosen to analyze the current trends of advertising in the modern world; the adve rtisement displays an attractive girl who poses a Louis Vuitton bag on a sports model, shiny, purple car. 2.1 Attention Seeking Attitude The first impression perceived by the viewer would be that the beholder of the bag will look very stylish and the bag will win them attention from others. The consumer might not have the necessary resources to purchase the purse but will make it his/her aim to acquire it. Consumers feel that they can get the attention of their peers if they possess such products. Rather than seeking attention on the basis of their personality and good deeds, consumers start focusing on the advertised accessories to attain a prominent position in the society. Such advertisements make people conscious about their attire, accessories, shoes etc and might make them spend more than their resources. Spending beyond one’s pocket makes an individual get into different kinds of debts. In other words, advertisements are promoting the idea of not being true to one†™s own existence since these objects might not even suit the individual’s character and personality but the perception has successfully been created that the attainment of such branded accessories will make them noticeable and attractive for their peers and the opposite gender. The want for seeking attention from others even makes some consumers prefer the purchase of commodities over their basic needs like rent, utility bills, education funds etc. Rosenberg discussed the experiences of a shopaholic, who admitted that acquiring things became a way for her to feel equivalent with her social circle. The subject had witnessed a limited supply of resources in her childhood because of which she always felt inferior to her friends and found herself in a constant struggle to appear equal to them. This childhood struggle has left her with the want for possessions to prove her equivalent status to the people in her life. Rosenberg stated that â€Å"Buying things--the right things-- later became a way for her to attain a sense of parity† (1). 2.2 Materialism It would not be wrong to term the current times as the technological era. The progression in the media field is also due to technology. Both, media and technology, have played a prominent role in the gradual shift in the styles of living and spending. Both of these mediums bombard the viewer with advertisements throughout the day. The constant viewership of advertisements (like the chosen one) creates a false perception of a happy and good quality life. The chosen advertisement shows a brand new sports model car in the background; a viewer with an old and used car will start fantasizing about the attainment of

Information Systems for Management Essay Example | Topics and Well Written Essays - 3750 words

Information Systems for Management - Essay Example University officials: The data serves them as a raw data to know the student and the various caterings they have been entitled to. The various faculty and the amenities that are provided is up to a dimension or not. The level up gradation of the faculty members and the research objectives of the students and the university in particular is highlighted well and taken care for their benefit. The library resources and the various library amenities inspection and feedback must be sound and this survey is also aimed at that. Further promotion of the university in the national and global arena can be only possible if they know ins and outs of the university and its alignments. The various alignments like the faculty, students, courses, amenities are quite a decisive factor towards the various beginning of things. Enough and depth knowledge about the various variables involved in creating the entire place the best for learning and nurturing itself for better profit and goodwill. As a great institution is formed with great faculties and great students who make sure that they have enough discipline in fetching the right momentum in the future growth of the place and its self being. HEFCE: It is quite bothered with the st... All the survey feedback forms are analyzed by them to upgrade the standard of the UK universities and to bring a change in the process for fetching best of talents, utilizing the talents for future of their academic support and research and spreading knowledge for their upbringing and widespread delivery. To take decisive actions towards the very movement of resources and funding decisions for better alignment of the education in their country as a whole. The various funding decisions that make sure that enough allocation and decisive allocations are possible for making the right kind of attention and growth would make sure that all the various decisions are of good. If the survey requires upgrading the quality of teaching and resources connected with that, it must be done at the latest. The setting up of priorities is quite essential for saving on time, effort and money. In accordance to the priority one is decided over the various factors fostering growth and development of the uni versity and making it a better place to live. Government: To acknowledge the education and attract best minds towards the various universities for future development and research for general interest and goodwill. To foster international trade and education relations among the various countries at the government level and to contribute to the businesses in a productive manner is the sole aim for the government with the result of such surveys. These surveys provide enough understanding for taking a further step to match the universities and their requirements and are performance at a large scale. The concern is to match the universities with the best in the world in research and development so that one is able to